1928
Like our 1925 beauty, the model here captures the elements of the woman
child, characteristic of the Roaring Twenties. Here, you can see how
the lipstick created a small mouth, while the eye makeup and rosy cheeks
completed the look. The hairstyle was short and wavy throughout, with
no hint of the grandmotherly updos of the earlier years. Often there
would be a Flapper hat, influenced by the King Tut discoveries and what
was expected to be the Egyptian influence. The definition of the
woman's beauty has been reduced to a small circle, that of her visage
from her chin to her hairline and cheek to cheek. What had happened was
the advent of the moving picture and a new technique called the
close-up. On a big screen on Saturday night, you could witness your
favorite actress, her face filling the screen, and with her face she
expressed her sense of romance and mystery. Now any women could explore
the romantic image of the Twenties. But she still had to work for a
living, and the working woman was more comfortable with a shorter
hairstyle, as it was easier to manage, and less likely to become
entangled in machinery. But she wanted it wavy and curly for a single
purpose: because that was the soft fluffy look that was most
appealing to the large hand of an attractive boy who would take her hair
in his hand and kiss her. It was hair that was meant to be touched.
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